How do you attain preservation sexy? Simple. Put attractive, predominantly naked guys in a forest and take photographs of them.
Yup, just like that!
This photo is part of the Got Wood? preservation campaign.
The campaign was created by a nonprofit called Greenpop, which strives to “( re) connect people with countries around the world and have fun doing it, ” according to their own press release. Just based on the photo above, it’s reasonably safe to say they’re emphatically hitting both those goals.
Since 2010, Greenpop’s reforestation endeavors have been substantial, managing to plant 69,000 trees across South Africa, Tanzania, and Zambia. This month, with the help of their cheeky( literally) fundraising campaign, the organization hopes to increase that number by an additional 1,000 trees.
The idea was born out of a gag during a brainstorm conference, Zoe Gauld, one of the group’s organizers, was indicated in an email.
“Our social media coordinator threw out the tag line ‘Got wood? ‘, and someone retorted ‘We do, but not enough’, and we realized that we had an opportunity to flip-flop the script and create a humorous and educational parody of typical, sexualized advertising.”
The gentlemen Greenpop enlisted to simulate are all members of resulting philanthropic groups.
The sexy photos are working together with fun facts about conservation that highlight the unbelievable influence of trees.
Like Josh Ramsey, who gets why trees can reduce stress because he works for Upandcentered the working group that offers yoga and reflection workshops.
And Khanya Mpahlwa, a member of Makhulu, who posed with a watering can a reminder of the work we need to do to counter the 80, 000 hectares of rainforest lost every day.
Like Rowan Pybus, who, when he isn’t cradling sunflowers in his lap, operates Sunshine Cinema a mobile solar-powered movie theater.
Like Kaspar Paur, who works for Faithful to Nature and is employing that shovel to accentuate, uh, the importance of cutting back on products that further deforestation.
And like Sisa Ntshwaqela, a facilitator at the childhood evolution program Have Fun, who understands how planting trees can bring their home communities together.
Like pensive-looking fowl devotee Nick Fordyce, who teaches people how deforestation affects its own population as part of Birding Africa Tours.
And like Misha Teasdale, a Greenpop volunteer, who isn’t “afraid youre going to” get his hands and interesting thing dirty in the name of saving trees.
Not to mention the five members of No Danger Diaries, a guerilla-style social activist group, who work to stop the diminishing rainforests, with their smolder looks.
And wheelbarrow-rollin’ Mpumelelo “Manqoba” Sefalane, who works with Dine with Khayelitsha and knows just how valued one tree can be when it comes to producing fruit.
And Mattieu Theron and Tom Chevallier, of Sustainable Brothers and Sisters, who are maintaining onto our diminishing forests with their ferociou “Thriller”-inspired moves.
Representing Reliance Compost, a self- holding compost farm, is Siyabulela “Siya” Sokomani who says he does dirty work, but it’s totally worth noting.
Lest things get too serious, actor/ comedian Rob Coutts warns that the dire consequences of deforestation will attain his “willow weep” if you know what he necessitates.
Even dudes from non-tree-based organisations are participating in the campaign. Like Dave Van Beuningen, of Shark Spotters, who usually works with oceanic beings, which is probably why he’s looking for a way out of the rainforest in his photo.
And Unathi Dyanti of Tyisa Nabanye, who is thrilled to have found his watering can so he can continue his work on the nonprofit urban agriculture organization.
And Devon Concar, team member on TEDx Cape Town, who is casually letting it all hang out so he can tell you that merely 10% of woods are protected from deforestation worldwide.
And Tony Budden of Hemporium, who is wearing this season’s colourings tree bark and leaves to remind us to stay away from synthetic clothes.
And since Shongo Sonti is on the Youth Advisory Panel of the UNFPA, he totally get why dark-green rooms are good for child development . strong>
And bear hat-wearing Liam Brickhill of The Book Cafe wants people to remember that our heritages( bearitages ?) are directly related to trees . strong>
Craig Makhosi Charnock of Ubuntu Bridge developed his version of the classic “Thinker” pose to remind us that it doesn’t take a genius to see that trees should be available to everyone , no matter their economic status . strong>
And last, but not least, Brett Thompson of Fry’s Family Foods bares it all while munching on an apple a reminder to feed fruits and vegetablesbecause the meat industry is responsible for a lot of rainforest deforestation.
So far Greenpop’s risqu and hilarious campaign appears to be working.
The group has raised just under half of their goal so far, but plan to freeing a calendar of the photos to assist make up certain differences. They’ll even help you embark on your own conservationist mission, if you’d instead get creative with your donation.
Behind the Got Wood? frameworks is a serious message: World deforestation is real. We lose 46,000 -5 8,000 square miles of forest per year, which is about 48 football fields every minute, according to the World Wildlife Organization.
Any opportunity you can take to give back and help the reforestation endeavors is worthwhile, because soon, there genuinely won’t be enough left.
Read more: http :// www.upworthy.com /~ ATAGEND